GOHVIO · BUSINESS RISK SCORE · SEPTEMBER 2026

The Scoring Framework

How Gohvio decides which findings matter, the formula behind it, and how to run the same maths on your own data. No platform required.

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What's inside

Three things. Read them in this order.

01

Why record counts are the wrong headline.

Twenty three broken records means nothing on its own. Twenty three broken records holding $2.4M of pipeline attribution is a decision. Gohvio never leads with a count.

02

The formula.

Business Impact × Financial Exposure × Confidence × Blast Radius. Four dimensions, one to five each, multiplied. One to 625. The full maths, written out. No black box.

03

Run it yourself.

The four dimension tables are on this page. Score your own findings by hand against them. You do not need the platform to see which of your problems is actually expensive.

Business Risk Score v1.0 · From the team at Gohvio · 31 August 2026

THE FORMULA

The four dimensions

Gohvio prioritises business impact, not record count.

Business Risk Score = Business Impact × Financial Exposure × Confidence × Blast Radius. Four dimensions, each scored 1 to 5. Range 1 to 625. Scored per finding, never per dataset.

ScoreSeverity
1 to 24Low
25 to 74Medium
75 to 199High
200 to 399Critical
400 to 625Severe

1. Business Impact, what metric can this break?

ScoreImpactExamples
1Hygienemissing phone, title, formatting
2Reportingbad industry, segment, region
3Pipelinebad SQL date, wrong lead source
4Forecastwrong stage, probability, close date
5Bookings or revenuewrong Closed Won amount, booking date, line item mismatch

The object does not determine severity, the business impact does. A contact can be a 4 if a broken association corrupts a forecast rollup. An opportunity can be a 1 if the missing field is next step.

2. Financial Exposure, how much money?

ScoreExposure
1under $10K
2$10K to $50K
3$50K to $250K
4$250K to $1M
5over $1M

Exposure is the sum across every affected record, drawn from whatever money field is present. Fifty opportunities worth $800K collectively is $800K of exposure, not fifty errors. Where a dataset carries no amount field at all, Gohvio says so in plain words and never invents a figure.

3. Confidence, is this actually an error?

ScoreConfidenceMeaning
1Possibleweak signal or anomaly
2Likelymultiple signals suggest it is wrong
3Strongclear evidence from business rules
4Very strongmultiple independent rules confirm
5Certaindirect contradiction, deterministic violation

This is the dimension that stops Gohvio becoming the data police. A deal sitting in negotiation for 75 days is unusual, not wrong. It may be strategic. Staleness and anomaly signals are capped at 2. A Gohvio default rule you have not confirmed is capped at 4, because our opinion about your business is never certain.

4. Blast Radius, how far does it spread?

ScoreBlast Radius
1Isolated, 1 record
2Small, 2 to 10
3Moderate, 11 to 50
4Broad, 51 to 250
5Systemic, 250 or more, or it hits a major process or report

Record count is the floor, not the answer. Blast radius is records times teams times periods times systems. A finding spanning three owners and two fiscal periods spreads further than its row count suggests.

SEVERITY FLOORS

When the arithmetic is not enough

Some findings are serious regardless of what the multiplication says. A floor only ever raises a severity, never lowers it. When a floor fires, Gohvio says which one and keeps the raw score visible.

ConditionMinimum severity
Any direct bookings discrepancyHigh
Any revenue recognition issueCritical
Forecast exposure over $500KHigh
Forecast exposure over $1MCritical
Pipeline exposure over $1MHigh
Pipeline exposure over $5MCritical
Bookings discrepancy over $500KCritical
Closed Won with contradictory commercial dataCritical
Duplicate opportunity double counting pipelineHigh
Duplicate opportunity double counting bookingsCritical
Systemic issue affecting executive reportingCritical

WHAT A FINDING LOOKS LIKE

Two numbers, never one

The risk score and the dollar exposure are always shown separately. The money never hides inside the score. The order is fixed: severity, dollars, plain English, then the score, because the score is the least interesting line to the person reading it.

CRITICAL
$2.4M forecast exposure
31 opportunities have close dates inconsistent with your forecast rules.
Risk Score: 320
LOW
Financial exposure unquantified, no amount field in this dataset
412 contacts are missing a phone number.
Risk Score: 10

A dataset's headline severity is its single worst finding after floors, never an average. Averaging buries a severe finding under hygiene noise. Headline dollars are the sum across findings, de-duplicated by record, so one opportunity caught by three rules is counted once.

WHY IT MATTERS

Your data problems have a price. Gohvio puts it on them.

Trust before automation

Agents running on bad data are worse than people running on bad data. The score tells you which of your problems is expensive enough to fix before you automate on top of it.

One language, every team

Marketing, sales and finance argue about record counts. They do not argue about $2.4M. A dollar figure with a traceable set of records behind it ends the meeting.

Your rules, your score

The intelligence is in your guardrails, not in a model trained on everyone else's CRM. You bring your attribution model and your sales process. We score against your business logic, and we cap our confidence when the rule is ours rather than yours.

See which of your numbers is wrong, and what it costs.

Connect your CRM, run your guardrails, get your findings ranked by what they put at risk. HubSpot and Salesforce are both supported.